Meaning of Pre – Production
The first stage for creating animations is the pre-production process. During this stage, the story is developed by the animation team and the animation script is written, the characters are designed, the storyboard is produced, color palettes are selected, backgrounds are put together and voice-overs are recorded.
Steps for pre-production checklist
Step 1: Research
In the pre-production process, the first step is exploring your audience. This also estimates the market to find out which is the best way for your trademark. Finding an audience is a difficult process. The audience is not just a customer. Knowing your audience’s interest will help you to increase your target.
Step 2: Clarify your budget
Once you are done with your audience expectations, you need to be clear with your budget. To have control of your calculation you should have a correct guiding budget at the beginning of the pre-production. At times you should know your budget limit because it will free you up to what you can do and what cannot do.
Step 3: Writing & concept
Writing a script is the most important element in pre-production. You should know how to write the scripts. A proper concept has to be planned before putting them into motion for the explainer video.
Step 4: Decide your video length
When it comes to deciding the length of the video you shouldn’t end-all between conversion and completion metrics. Decide the video length if your video length is under 30 seconds and hangs on to 75% of all viewers, and then accordingly adjust your script.
Step 5: Storyboarding
Storyboarding is the first chance to see if your story has steadiness and convenience. This is the especially valuable financing stage of pre-production. Storyboarding is the first occasion to see whether your story has uniformity and convenience – having both of them is very difficult to sharpen when it comes to longer projects or films.
Step 6: Style and Illustrations
Now you must decide your style and illustrations. Once you are done with your full-color visuals it will give you an exact idea of what it will look like when the video is finished. Video must be dependent on characters, icons, text, backgrounds, and more. Now create the final visuals with the full story. In this animated explainer video, the designs of the characters and the environments must be included.
A perfect voice-over strengthens the video. The most attractive female or male voices with the correct accent should be selected to set the right footstep for the animated explainer video.
Step 8: Animation
After accepting the storyboard and script, it’s time to put the words into action. Motion graphics and animation build the required images to go with the message. This stage needs recognition of detail and each step makes certain that the visuals designed in the production stage give back the beginning concept.
Step 9: Post-Production and Revisions
Video’s final look is given at this stage. Post-production entails the out-and-out procedure of editing and creating the background music, sound mixing, and graphics along with lower thirds. Once the video is wrapped up, the video is sent to the clients for their feedback and if needed any revisions.
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